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Lead capture and integrations

Turn the people who try your product into leads.

Ask for an email before the demo, partway through or just before the end. Every lead lands on your Leads page and goes straight on to Slack, your CRM or your own workflow.

Try Pro free for 14 days See pricing
  • Free (not included)
  • Pro (included)
  • Team (included)

Lead capture and integrations are on Pro and Team. On Free, viewers skip lead form steps and the email gate is off.

Capture

Ask for an email where it fits.

Gate the whole demo, ask partway through, or let people see almost everything first. Every form uses your brand kit’s field and button styles.

  • Email gate: viewers enter their email before the demo starts, and the demo’s step-by-step guide asks too
  • A Lead form step in a guided demo asks for a work email, plus full name, company and phone if you want them
  • Ask for email before the last step: guided demos ask before the final step, clickable demos after three screens
  • Answers fill {{first_name}} and {{company}} for the rest of the demo with personalization
  • An embedded demo tells your page when someone leaves an email (never the address itself), so you can count the conversion

Collections

One email can open a whole demo center.

A collection page groups your demos on one branded page. Ask once up front, lock the demos that matter most, or wait until someone has watched a few.

  • Choose Email gate, Locked demos or After N demos, or open a form from the page’s call-to-action button
  • Each lead shows the demos they watched, how far they got and which one they were on when they converted
  • Chat alerts and the CRM summary field carry the same story, like “Watched Invoices and Payroll (2 of 5)”
  • Collection analytics show CTA clicks, forms shown, leads and conversion rate, with leads split by how you asked
  • Collections: one on Pro, unlimited on Team

Leads

Every lead in one list.

The Leads page collects every email from every demo and collection page, with the demo it came from, how it was captured and when.

  • Search by email, name or company, and filter by demo
  • Each lead shows its source (email gate, lead form, before the last step or a collection) and the personalized link it came through
  • Export CSV for a spreadsheet or a list import
  • Viewers can see leads and analytics for free, so your sales team doesn’t need creator seats to follow up

Integrations

Send leads where your team already works.

Connect a destination in Settings by pasting a URL or an ID from the tool’s own settings. AtriumKit has no apps to install and asks for no access to your accounts.

  • Chat alerts in Slack, Microsoft Teams, Discord and Google Chat, with buttons to view the lead and open the demo
  • CRMs: HubSpot (through one of your forms), Salesforce (Web-to-Lead) and Salesforce Account Engagement (a form handler), mapped to your fields
  • Automation: Zapier, Make, n8n, Pipedream, Clay, or a custom webhook signed to the Standard Webhooks spec
  • Pick the events each destination gets, and limit it to the demos you choose
  • Send test event to check the setup. Failed deliveries retry for about a day, and every destination keeps a delivery log

How it works

  1. 01

    Choose where to ask

    Turn on the email gate in Share, add a lead form step, or switch on “Ask for email before the last step”.

  2. 02

    Connect a tool

    In Settings → Integrations, pick a destination, paste its URL or IDs and send a test event.

  3. 03

    Follow up

    New leads appear on the Leads page and in every tool you connected, with the demo they came from.

Use cases

Teams that use it

FAQ

Questions, answered.

Does AtriumKit update records or log demo activity in my CRM?

No. HubSpot, Salesforce and Salesforce Account Engagement receive new leads only, as a form submission or a Web-to-Lead request mapped to the fields you choose. AtriumKit doesn’t update existing records or write activity to them. To act on what a lead does next, send A lead finished a demo or A lead clicked a CTA to a chat channel, Zapier, Make, n8n or your own webhook.

Do I need to install an app or give AtriumKit access to my accounts?

No. Every destination is set up by pasting what the tool gives you. That’s a webhook URL for chat and automation tools, an account ID and form ID for HubSpot, an org ID for Salesforce, or a form handler URL for Account Engagement. Workspace admins connect destinations. See Connect your tools.

How does my team hear about new leads?

Connect Slack, Microsoft Teams, Discord or Google Chat, and each new lead posts to the channel you pick with its name, company and the demo it came from. Every lead is also on the Leads page.

What happens if a delivery fails?

Temporary errors are retried over about a day, with longer gaps each time. If three deliveries in a row still fail after their retries, the destination pauses and the Integrations page says so, until you fix it and click Resume. Each destination keeps a log of its last 50 deliveries.

Is lead capture on the Free plan?

No. Email gates, lead form steps, “ask for email before the last step” and integrations are on Pro and Team. If you downgrade, your leads stay and your destinations stop sending until you upgrade again.

Works well with

Your next demo is one click-through away.

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