For marketing teams
Let visitors try the product from your homepage.
Embed a product tour on any page, group your demos into a demo center, and ask for an email where interest is highest. Then see which steps people watch and where they leave.
Product and growth marketers
The job today.
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Screenshots don’t show how it works
The product page has a hero image and three feature blocks. Visitors still have to book a call to see the product move.
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Videos go stale and tell you little
Every UI change means another recording and another edit. A play count doesn’t say which part of the product people cared about.
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Every region wants its own version
The regional team wants it in their language, sales wants one per segment, and every version has to stay on brand.
With AtriumKit
Put a product tour on your homepage
Embed a guided or clickable demo on your homepage, product pages or blog posts with one snippet. It plays in place, in your brand, and ends with your call to action.
- A responsive embed, or a fixed 1280×720 frame
- Open on a chosen step or language, with sound or captions on
- Your page can listen for
completeandleadevents from the demo - Hide “Made with AtriumKit” on Pro and Team
Build a demo center that captures leads
A collection puts your demos on one branded page, in sections. Ask for an email up front, lock a few demos behind a form, or ask after a visitor has watched some.
- Sections, outside links, a header button and “N of M viewed” progress
- Lead forms and email gates on Pro and Team
- New leads go to HubSpot, Salesforce, Pardot, Slack or any webhook
- Collection analytics count CTA clicks, forms shown, leads and conversion rate
See what visitors watch and where they leave
Step-level analytics show how far viewers get, where they drop off and which path they chose. Sources show whether views came from embeds, direct links, email or social.
- Completion rate, average time and a step funnel with drop-off
- A breakdown of the choices viewers made in demos with branching
- A random visitor id, no ad cookies
One demo for every region, on brand
Translate a demo with AI and the player shows each viewer their language. Brand kits keep logos, colors, fonts and buttons the same on every demo, embed and collection page.
- 15 languages with AI translations, on Pro and Team
- One brand kit on Pro and up to 20 on Team, imported from your website if you like
- Every public demo also gets a guide page with HowTo structured data and language tags for search engines
Cut a launch video from the same demo
The video studio (in beta) turns a demo into a short motion video for launches and social feeds. The AI director writes a script for the format, shows your real screens and adds narration, music and captions. You change what you like and export an MP4.
- Teasers, launch videos, explainers and social clips, 15 seconds to 2 minutes
- 16:9 for your site and YouTube, 9:16 for Reels and Shorts, 1:1 for feeds
- Colors, fonts and logo from your brand kit
- Export time on every plan, with “Made with AtriumKit” removed on Pro and Team
Where to start.
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Video studioBeta
Turn a demo or a short brief into a motion video with narration, music and captions, edit any scene, then export an MP4 or share a link. In beta.
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Embeds and sharing
A hosted page, an embed code and access settings for every demo you publish.
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Demo collections
A branded demo center that groups your demos on one page and asks for an email at the right moment.
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Lead capture and integrations
Ask for an email in the demo and send every lead to Slack, your CRM or a webhook.
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Analytics
See who watched, where they dropped off and what they clicked, step by step.
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Brand kits
Your logos, colors, fonts and buttons on every demo, guide and collection page.
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Step-by-step guides
Every published demo is also a written guide with screenshots, ready for your docs.
Playbooks
All playbooks-
Playbook
Put a product tour on your homepage
Pick one flow, keep it short, embed it where visitors decide, ask for an email at the right moment and fix the steps where people leave.
Half a day
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Playbook
Launch a feature from one recording
Record the new feature once, then ship a launch demo, a docs guide, a voiceover, translations and embeds for your changelog, blog and launch email.
Half a day, in the week before launch
FAQ
Questions, answered.
Which CRMs do leads go to?
HubSpot, Salesforce (Web-to-Lead) and Salesforce Account Engagement (Pardot), plus Slack, Microsoft Teams, Zapier, Make, n8n, Pipedream, Clay or any webhook. CRMs receive each new lead; viewing activity isn’t synced to them. Lead capture is on Pro and Team. See lead capture.
Can I remove the AtriumKit branding?
Yes, on Pro and Team. Demos on the Free plan always show “Made with AtriumKit”.
Is the text inside the screens translated?
No. AI translation covers tooltips, cards, buttons, choices and the written guide. Text inside the captured screens stays as you recorded it, and collection page text isn’t translated. Translations are on Pro and Team.
How many demo centers can I make?
Collections aren’t on the Free plan. Pro includes one collection and Team includes as many as you need. See pricing.